KEYNOTE + CONFERENCE
DEVELOPING A FORWARD-THINKING CONFERENCE FOR TECH LEADERS.
In our fourth installation of the ever-growing MuleSoft CONNECT conference, OBE designed, produced and managed a space for cultivating curiosity; challenging 4,000 attendees to think and act differently. The annual convention brought CIOs, IT leaders and developers together to exchange ideas and discover digital solutions to drive business transformation. Expert led breakout sessions, hands-on training, visionary keynotes, live demos, a certification exam testing center, and an interactive developer zone inspired attendees to make their own adventure during and after the event.
The Results: 4,000 attendees (200% increase from 2016). 60+ breakout sessions (100% increase from 2017). 77% increase in sponsorship revenue. Doubled total number of sponsors each year.