Zorbing: the recreation or sport of rolling downhill inside an orb, generally made of transparent plastic. Pair that with gigantic bowling pins, throw a human inside that transparent plastic orb, and you've got Bear Naked's Human Bowling.
With the help of YouTube sensation Devin "Super Tramp" Graham and our friends at Krispr Communications, Bear Naked celebrated the spirit of epic winter fun with a day of zorb bowling and delicious granola on Mammoth Mountain, CA. But hey, don't just take our word for it.
Watch the video.
Oh, and Adweek gave Bear Naked a pretty nice shout out.